Let's Protect Your Brand through Trademarks, Copyrights and Contract Templates Discuss Strategy, Packages, Pricing & get answers to your questions

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Client testimonials

"Liza is amazing, she helped me to protect my rights for all my assets! She is really helpful and professional, I would highly recommend Liza! Thank you so much Liza for everything!"
"Liza is a solid trial lawyer & advocate for her clients."

Frequently Asked Questions

Yes! Payment plans are definitely an option.  3 or 6 month plans are the most common, although we have been known to make special arrangements in certain situations.  Reach out and have an open conversation with us if payment plans are needed.

We recommend all new applicants go through our comprehensive search. Trademark infringement is more complicated than two businesses having the same names. It occurs when two names are likely to cause confusion with consumers. Our attorney-conducted search is much more comprehensive and complicated than a laypersons search.

Conducting a search and filing the trademark application doesn’t take very long at all. A search is usually conducted in approximately five days, and the application can be filed in approximately a week after we discuss the results of the search.

The timeline for the entire process can take anywhere from 6 to 18 months.  There are no guarantees your application will be approved, however, Attorney Liza Ann discusses the results of the search explains the level of risk and potential hurdles that you may be facing PRIOR to filing the application. You file a registration only after you are fully educated about the process and level of risk.

A non-substantive office action is a denial by the USPTO that can be resolved. Oftentimes, the USPTO’s is asking for some clarification or additional information.  A response to a non-substantive office action is included in the our flat rate packages.

A substantiative office action is a denial by the USPTO that requires a a more comprehensive answer. If you receive a substantive office action, our office provides you with  options available in order to overcome these obstacles. The response often requires an extra fee.

Trademark  registration filings are based on whether the item is a good or service. To adequately protect your brand, you will want to file an application in every class that’s applicable to your business. During the search we determine how many classes you are applicable for your business. At that time, we discuss in detail and you decide which classes you would like to file.

Liza Ann Esqueda

(P) 248-494-4364

PO Box 275 Northville MI, 48167


Attorney Liza A. Esqueda

Our office responds to all correspondence.