Are you concerned that a competitor is unfairly using the same or a similar trademark as your business? “Likelihood of confusion” is a term of art that comes up quite a bit if you are in the process of federally registering your trademark. It stands as a protection in place to help two things: 1. …
Should you continue to use your business name, brand name, and logo while you’re in the process of getting it federally registered? I get this question a lot because people start to get worried and wonder if they should be using it even though it is not yet registered. The answer is YES. You should …
CAN I USE MY MARK DURING THE REGISTRATION PROCESS? Read More »
A trademark is a word, phrase, symbol, design, color, sound, or a combination thereof, that serves to identify the source of goods or services from those of another. Trademark registration puts the world on notice that this is your trademark and no one else can use it. Questions frequently arise about how trademarks should be …
